MMHRD Online


Demonstrating Features & Benefits

Increase your selling power and profit potential with the selling

Media Type - DVD

Building block two in the sales cycle defines and demonstrates how to make the necessary linkage between the customer's needs and the seller's product or service.

Program Objectives:
* Define and demonstrate the differences between features and benefits
* Reveal statements and phrases to be used in promoting benefits and features
* Build on buyer understanding to increase sales success.

  • Support Material - Comprehensive Facilitator's Guide and Workbook designed for interactive participant use - for each.
    Length - 16 minutes
  • Download

      Facilitator's Guide

  • Pricing
    Price - INR 11,750
    Intl. Price - US$ 295.00
  • Part of Motorola 'Selling Concepts' Series